A Short Practical Guide to Hyperlocal Last Mile Delivery

Hyperlocal delivery involves the process of delivery of goods from a seller to a customer. A courier agent rider picks up the goods usually and delivers them to the customer’s address. This type of delivery approach is chosen by those offering their products/services in a small geographical area. Delivery normally takes place within hours.

Now, the final mile or last mile delivery is usually expected by the courier agency. In this type of delivery, the transportation of materials is done and executed from a centralized hub to the home of the customers. The following blog outlines an insight into Hyperlocal Last Mile Delivery and the way the model works.

hyperlocal-last-mile-delivery

How does the hyperlocal delivery model work?

The e-commerce company creates partnerships with local retail stores to deliver orders fast to customers. The visibility and currency of the rental stores involved in hyperlocal deliveries are usually within that specific locality covering a particular radius of the delivery area.

For transportation of products from the door of manufactured to customers, a process is involved which is as follows;

  • Retail outlets like hotels and groceries establish a partnerships with e-commerce players and delivery agents 
  • Once customers place a particular order, it is forwarded to a retail outlet
  • The retailer then  packs the order and makes it ready for dispatch or delivery
  • As the package gets ready for delivery issue, it is then assigned to delivery agents
  • Delivery agents pick up the parcel and deliver it to customer locations

The Critical Aspects of Hyperlocal Last Mile Delivery

  • ·         Effective demand management

Compared to a regular brick-and-mortar store, hyperlocal delivery requires a different approach and fulfilment. This also involves different inventory management procedures. Companies use the hyperlocal delivery model to handle both foot traffic and delivery demands.

·         Adherence to Expected Time of Arrival (ETA)

With access to neighboring customers, the business should follow the ETA and deliver orders on time as it determines the quality of customer experience.

Key takeaways

The adoption of logistics technology is gradually increasing among businesses involved in hyperlocal deliveries. The hyperlocal delivery space is becoming more popular and competitive as customers require much convenience.

Location: Faridabad, Haryana, India

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